For Immediate Release
For More Information, Contact:
Maximum Marketing Services
Beck/Arnley Adds BeckCatalog to Web site
Smyrna, Tenn., Jan. 23, 2008 – Beck/Arnley announced today that a new and improved parts look-up feature called BeckCatalog has been added to their recently re-designed Web site, www.beckarnley.com. BeckCatalog includes an application look-up and buyers’ guide that professional technicians will find extremely user-friendly, plus many more exciting additions.
Beck/Arnley has added over 20,000 updates to existing part number coverage, as well as over 300 new part numbers to the BeckCatalog, in addition to hundreds of product photos. Plus, an online "users guide" is available to help technicians easily navigate through the site to find the exact foreign nameplate part they need to complete the repair.
“One of the primary benefits of our new Web catalog is that it will be updated on a weekly basis in order to keep technicians tuned-in to our latest product offerings,” said Bob Anderson, vice president of product management. “We will also build on the features and benefits of this catalog regularly to better address the needs of our customers and the foreign nameplate market.”
The Beck/Arnley Web site contains a wealth of practical content for Beck/Arnley customers, making it easier than ever to find high quality foreign nameplate parts. It features a product section with information on Beck/Arnley’s six product modules, which include Engine Parts & Filtration, Clutch & Driveline, Brake & Chassis, Cooling Systems, Engine Management and Electrical, as well as spotlights highlighting individual products. The product section also details how Beck/Arnley’s products go “Beyond Form, Fit and Function.”
Beck/Arnley is exclusively dedicated to supporting its distribution partners who service the foreign nameplate repair market. Founded in 1914, Beck/Arnley's broad product offering is organized into six modules: Brake & Chassis, Electrical, Clutch & Driveline, Engine Management, Engine Parts & Filtration, and Cooling Systems. Headquartered near Nashville, Tennessee, Beck/Arnley distributes parts to resellers through its MDC in Smyrna, Tennessee and strategically located satellite customer care centers. For more information, visit www.beckarnley.com.
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